Crown National has joined the Western Province Rugby sponsorship family as associate sponsors of the DHL Stormers and DHL Western Province on a two-year deal.
Crown National is one of the leading food ingredient suppliers in South Africa. Their Six Gun Grill brand will feature on the shoulders of the DHL Stormers and DHL Western Province jerseys from 2020.
Six Gun Grill was developed by Crown National as a multipurpose flavour enhancer and seasoning for use on braais, Shisanyamas, stews, Potjiekos, casseroles and vegetable dishes and is one of Crown National’s most popular products.
The versatile seasoning has found success through sales via butcheries, supermarkets, hotels, restaurants and fast food companies. The brand represents the quality, versatility and market understanding of Crown National and its customers.
Western Province Rugby Group CEO Paul Zacks welcomed Crown National to the DHL Stormers and DHL Western Province sponsorship fold.
“It is always great to welcome new sponsors to our family and we look forward to a long and fruitful association with Crown National and their Six Gun Grill brand as we spice things up for the Faithful,” he said.
Managing Director of the Crown Food Group John Morris said that their association with the DHL Stormers and DHL Western Province makes sense for a number of reasons.
“As strong as the DHL Stormers and DHL Western Province are in rugby terms, we believe Crown National and its Six Gun Grill brand is as big a player in the food industry in South Africa.
“We are closely associated with the Western Cape market having built the Home of Six Gun Grill in Cape Town, with its roots dating back 107 years. Crown National employs over 1000 staff members most of whom are loyal DHL Stormers and DHL Western Province supporters. It is a privilege to be associated with such strong and long-lasting brands,” he said.